WILDWONDER

THE CLIENT:

Wildwonder, a sparkly probiotic tea drink originally known as Tea Crush

THE ASK:

Work directly with founder to name and eventually brand the drink to prepare for the mainstream market
Present a wide range of names that represent the essence of the brand
Collaborate with legal team to overcome naming roadblocks and find an ownable option
Ultimately create a brand that stands out in well-known retailers like Whole Foods, Target, and more

SELECT ALT NAMES PRESENTED TO CLIENT:

- Peppi

- Jolli

- Twink

- Freckl

- Herb & Heart

- Good OMN

- Bepo

- Keen

- Otherwise

- Soulstir

BACK TO ALL WORK